Request
Our client requested a complete rebranding of their existing positioning for the upcoming season. Guided by the concept "Unfolding Magic" we developed a fresh approach to reflect their evolving brand.
Our mission encompassed infusing a modern, distinctive flair into their current branding. Their aspirations reached beyond mere cosmetic changes; they aimed for a transformative shift that would set them apart and leave a lasting impression. Embracing the allure of unpredictability, our objective was to craft a visual identity that not only revitalized their image but also resonated with the essence of their dynamic, ever-evolving atmosphere. WHEN SAYF SKIPS A BEAT, MAGIC HAPPENS.
concept
At our client’s venue, the nightlife experience is electrifying — vibrant, interactive, and full of energy. Every moment pulses with excitement, creating a dynamic space where entertainment takes center stage. Our concept captures this vitality, embedding it into the brand identity to deliver an unforgettable and engaging experience every night.
WHAT WAS DONE
We launched a complete rebrand, introducing a bold new concept that reinvents the venue. By blending intrigue, charm, and intimacy, we created an immersive experience that redefines its identity, offering a fresh sense of sophistication and allure.